Digital Media Campaigns
Research, strategy, copywriting
From inception to strategy and implementation, I’ve collaborated on digital media campaigns with responsibilities related to:
- Tags, slogans, CTA’s, and headlines for digital copy.
- Short and punchy English and French B2C and B2B copy.
- Translations (French to English, English to French).
- Off-page SEO that is consistent with on-page SEO goals.
- Captions that align with images and videos.
- Hashtag # best practices, strategy and implementation.
- Newsletters related to news, new services, products, events, etc, with CTA’s that redirect to relevant website pages, or social media videos/posts.